The Core Bidder is OpenRTB compliant, handles millions of bid request per second, highly scalable, and approved by the largest exchange’s in rigorous three-phase testing.
Super Admin Dashboard (UI) Gives complete administration and profit markup margin powers over both supply and demand along with aggregated reporting.
Ad Exchange A unified digital exchange middleware technology that facilitates automation, aggregation and enables the buying and selling of digital ad’s, through real-time auctions.
OpenRTB open marketplace is a set protocol industry standard for the automated trading and communication between buyers and sellers of digital media over an open marketplace across a range of platforms, devices, and advertising solutions.
(PMP) Private Marketplace: An invite-only marketplace where publishers can offer their ad inventory to a selective group of advertisers.
Supply-Side Platform (SSP) Sellers Side User Interface enables web publishers to manage their advertising space inventory via waterfall or header bidder options and reporting.
A Complete S2S or prebid.js Header Bidding solution is built directly into the sell/supply end of the system, fully integrated with over 12 major exchanges and you can add more using OpenRTB protocol.
(DSP) Demand Side Platform Buyers Side Interface that allows managing multiple campaigns IO’s, Line Item, supply sources, white/ black lists, IAB Delivery Filter/targeting and reporting.
Dedicated infrastructure is run in a private cloud on hardware resources that’s dedicated to a single customer. Your Dedicated infrastructure is physically isolated at the host hardware level from other accounts.
Below are some Frequently Asked Questions we get, we will be updating this list as time moves on if you have any specific questions unanswered below feel free to contact us.
LiquidAdX is an enterprise level digital advertising technology stack built from the ground up for the programmatic-age. The core of our stack includes OpenRTB Bidder, AdServer, AdExchange, Header Bidder, Private Marketplace, Demand/Buyers, Supply/Sellers, Administrator side USER INTERFACES, all accessible over a simple to manage platform. Clients receive the full stack and can further customize the systems through a set of APIs.
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